Lacey, with Lacey Lynn Photography, came to us with a need for a new company logo rather quickly. She wanted something that will compliment her gorgeous photographs and her upcoming website design, which will also designed through Red Jay Studios.

She really liked the idea of a dark, black background, with contrasting light blue and white fonts and graphics. This will also compliment her business cards since they will also be completely black, with the light blue and white contrasting colors. Keep Reading >>

We you aware that today, April 28th, is Pay it Forward Day? Let’s let the ripple effect being! Last year, in over 30 countries, over 250,000 participants paid it forward. Do you believe that paying it forward with random acts of kindness can powerfully impact your own life, as well as the lives of others? I do. So why not join that challenge… why not pay it forward in some way, shape or form.

What can you do?

• Pay for someone’s cup of coffee

• Get the next person’s food (the one behind you) in the drive thru

• Help someone out in need

• Donate money to your favorite charity

• Tell the manager at the store or restaurant how well your server was
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Brochures are used to enhance your companies communication capabilities, through a stylish print design. A company’s brochure is more than just a way of conveying information. It acts as an extension of your company and the products or services you sell.

Brochure design is a delicate balance of presenting the right information in an organized and logical manner, while keeping the reader interested and impressed. We at Red Jay Studios have degreed design staff experienced with strategic planning and advertising layout skills. Through simple planning and organization, we take the elements and then turn them into a elegant concept, that will inform your reader.
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Do you often wonder about the appropriate frequency to post new articles?  I had always thought there were a few days a week to balance to postings so that was frequent enough that you woud not overload readers, but where there would not be long gaps, to loose viewers. The A-list bloggers tend to post close to twice a day! Unless you have a person devoted to blogging, that can be hard. In the blogging world, a commonly used phrase is, “it’s all about the content.” In short, it means the most important part of your blog is the content it’s self. What makes your content interesting is the combination of your topic, opinion, writing style, and the freshness of your posts.

The theory behind posting frequently is this… would you purchase a newspaper everyday if the articles never changed? Most likely not! However, since the articles are different each day, you are far more likely to read it each day. This same theory holds true for blogs. If your website and blogs are updated frequently, even daily, there is no reason why people wouldn’t visit. We know, that daily posts can be hard, however, for a steady growth of new clientele this is needed. New content that is written timely and in a style that people enjoy is more likely to have people return again and again. Isn’t that what you want?
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A business without a website is comparable to a person without an identity. The Internet is more than just an immense encyclopedia of information, it has also become a way to validate your company. If you currently have a business,  you will need a website to advertise it effectively.

The highest quality designed websites will promote your company. A good website will also highlight the reasons a customer should choose you over your competitors. You can also announce promotions and sales, as well as build e-newsletters for all of your loyal customers. The internet is chock-full of marketing possibilities that are simply not available offline. Another thing that the internet can do is provide new ideas of how to market your business by allowing you to view your competitors. The information you obtain from spying on your competition can be used to enhance your marketing efforts.

If your website is well optimized, your business will show up when using popular search engines. There are many businesses currently enjoying vast amounts of sales as a result of marketing online. The internet is responsible for what the majority of those business bring in. The ability for consumers to complete sales from the comforts of their home is increasing sales for many companies.
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If you are a potential client looking for a website design and reaching out for website development services, the list below is a pretty good outline of how Red Jay Studios, will work with you.

1. Introduction Email/Phone Call
2. Set Up Meeting/Conference Call
   • Learn client business; Strategy.
   • Outline website or project requirements & needs.
   • Make recommendations, and suggest/discuss all options
3. Development of Project Brief/Scope of Work.
4. Client review and confirmation of brief/scope of work.
5. Proposal creation and project quote.
   • Hosting Recommendations Developed Here
6. Proposal Delivered to Client with Walkthrough if Desired
7. Project Placed On Design Calendar

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Websites often require many skill sets and services across a variety of fields of graphic design, website design, and marketing. A concentration is needed to create compelling and memorable websites that are easy-to-use, informative, impactful, and ones that clients will want to return to. To accomplish these website goals, Red Jay Studios, offers a full website service list – one should see if their website developers have before hiring them to do your required website or web based project.

Website Design and Development Services Should/Often Include:

• Research on current business needs, top competitor websites, user needs, and make suggestions.
• Custom homepage design and a corresponding internal website page layout that coordinates with your organization’s brand and colors.
• Multiuser content management system (CMS) development so a website owner can update his or her own pictures and text (basic content) with need for minimal website developer training and maintenance.
• Website Blog setup.
• Website Photo Gallery of projects, products, case studies, or testimonials.
• Video pages.
• Website Search.
• Image (all pictures, photos, graphics) optimization for the web.
• Search Engine Optimization (SEO).
• Multi-browser website compatibility (Firefox, Internet Explorer, Safari, Google Chrome).
• Flash, HTML5, Java Animation (However, be careful about flash for those who like ipads and iphones).
• Additional options would include… illustration, photography, video, content creation, ecommerce integration, html newsletter templates, social media plug ins, and more.

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If you’re not yet using Skype for your business, you definitely want to read this post!

Skype is a very useful application for calling people on their computers or phones all over the world, for FREE in most cases. You can also make conference calls, instant message, transfer files, and share screens, among many other features. Skype also offers pay services like Skype to land line phones and mobiles for very low rates. (You can, however, use the Skype app on your phone to take advantage of the free services!  I’ve tested it on the Driod and it works great!  So, in essence, you can make a Skype call from your phone to a PC or another mobile using the Skype app without using any minutes!).

Why Skype?

• Cost Effective – Prices to use Skype range from free for computer to computer use to some very cost effective plans for calling both landlines and mobile phones. Credit plans can be bought as a pay as you use option or for regular users there in the option to subscribe.

• Your Business can seem like an international enterprise – Even if you run a home based business it is easy to give it a global look and feel with the ability to purchase international phone numbers.
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